PM with a psychology foundation, building products at the intersection of user behavior, data, and growth. From ML systems at Zomato to launching podcasts at JioSaavn, shipping my own iOS app, and driving client-facing product work at CodeSplice.
An iOS task app built on the insight that ambiguity, not effort, drives avoidance. Detects which tasks cause you to freeze and breaks them into concrete first steps you can act on immediately.
A strategic teardown of a pet food/care company. SWOT analysis, funnel diagnosis, and a redesign proposal revealing growth levers hiding in the middle funnel.
At Zomato, worked on a cuisine classification ML system and AI-powered thumbnail moderation pipeline, improving content quality at scale across millions of restaurant listings.
Product for two pharma SaaS platforms. Discovery and user research, conversion and funnel audits, competitive positioning, and field-level product documentation across a supply chain ERP and quality management systems.
Built an AI moderation pipeline that cut manual review dependency from 100% to under 20%. Drove category growth through user research, search optimisation, and a campaign framework adopted across 3+ categories.
Led Growth & Product for the podcast network. Pivoted from app-first to distribution-first strategy under capital constraints. Drove 95% network consumption growth & US market expansion.
Scaled podcasts for one of India's largest audio platforms. Owned experimentation, retention, and discovery product requirements. Ran the full P&L for a 7 Cr originals business.
Foundation years in digital content, media partnerships, and understanding how platforms scale creator ecosystems.
I think of products through the lens of human behaviour. My background in Psychology allows me to see avoidance patterns where others may see lazy users, motivation gaps where others see churn numbers, and cognitive friction where others see "bad UX."
I've built cuisine classification systems powered by ML at Zomato, launched India's podcast ecosystem at JioSaavn, and recently shipped Ta Da, an iOS app that tackles task avoidance by reframing ambiguity into action.
I delve into user problems, prototype fast, instrument everything, and let the data steer. Now I'm looking for my next PM role at a team that values first-principles thinkers fully owning the product lifecycle, from discovery through delivery, across stage and scale.
My psychology background means I default to understanding behavior before jumping to solutions. What's the avoidance pattern? What's the real friction? I do the interviews. I watch the sessions.
I believe in getting to testable artifacts fast. PRD to prototype in days, not weeks. But every feature ships with analytics baked in. If it's not measurable, it's not a product decision.
Features exist in ecosystems. I map the funnel, find the leverage points, and prioritize ruthlessly. Growth comes from compounding small wins in the right sequence.